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Rome, ITALY · May 9, 2024
Asset
BGUK_2916549_035
Date
May 9, 2024
Parent set
From set #2916549Tennis becomes myth: the Internazionali BNL d'Italia color the Trevi Fountain with a video mapping. · 98 assets in this set
Media type
Image
BGUK_2916549 - The wait for the Internazionali BNL d'Italia has increasingly involved the center of Rome. The evocative atmospheres of tennis and the images of the great champions have changed for the first time the face of one of the symbolic places of Rome from Fellini's Dolce Vita onwards: the facade of the Trevi Fountain. The mapping sparked interest and attention towards the Internazionali BNL d'Italia and launched the tournament in the heart of Rome and anticipated the draw ceremony which took place in the Trevi Fountain the 6th of May. The video mapping colors the Trevi Fountain from 9pm to 11.59pm every evening until May 9th. The spirit of the world-famous architectural forms take on a new life through plays of light and the silhouettes of the tournament's protagonists, in full harmony with the slogan of this edition of the Internazionali BNL d'Italia, "tennis becomes myth". And what better place to tell it than the mythical façade of one of the best known and most visited monuments of the Eternal City?
Location
Rome, ITALY
